“With God to victory through a loyal alliance”, bookmark of the Official War Welfare Office

It was not only the messages of inflammatory propaganda that exhibited similarities in all the countries involved in the war. The subjects and forms of representation of pictorial propaganda were also astonishingly similar.

The oft-invoked ‘brotherhood in arms’ between Vienna and Berlin was in reality an alliance between two very unequally matched ‘brothers’ who had differing aims and were sometimes even rivals.